Posted on:June 3, 2021
The education industry is always evolving. The more we learn about the world around us, the more we have to teach young and curious minds. While we’re used to adapting to the needs of students, educational professionals were thrown a curve ball when the pandemic hit.
To accommodate remote learning, social distancing and other safety precautions, both schools and tutoring businesses have had to alter their models. And while the pandemic has had a huge impact on the tutoring business, it’s not the only factor influencing industry trends. The increased use of technology pushes students to focus on subjects like computer science and mathematics.
In this blog, we’re going to take a closer look at the top education industry trends and what they mean for tutoring business owners.
Industry Growth is Predicted
The private tutoring industry has enjoyed steady growth for the past five years and shows no sign of stopping. Market forecasts predict continued growth for the next five years. Additionally, online tutoring has seen a boom. According to IBISWorld, the online tutoring market is now a reported $1.3B industry in the U.S. alone.
Online Tutoring is Here to Stay
When schools shut down, kids and families had to adjust to virtual learning. As kids begin to head back into the classroom full time, there are elements of virtual learning that will have a lasting impact on the tutoring business.
Many families have realized that online tutoring is a useful and convenient way to supplement their children’s full-time education. As kids across the country head back into the classroom, some busy parents are continuing to opt for an online tutoring model. Many students have acquired the computer skills and personal accountability to make the most of online tutoring, making this the perfect option for families who are strapped for time or who live in rural areas.
Kids aren’t the only ones who can benefit from online tutoring. Some tutoring businesses also cater to adults, most of whom work full time jobs. Online tutoring gives these life-long learners the opportunity to fit tutoring into their busy schedules.
Many Students Have Fallen Behind
An unfortunate result of the pandemic is that many students have fallen behind in core subjects. A study by McKinsey & Co. found that full-time remote learning has caused many students to fall one to three months behind in math. This happens for a variety of reasons. Some students are in an environment that isn’t conducive to learning. Others are having trouble concentrating without in-person instruction. Whatever the reason, continued full-time remote learning has caused this trend to persist into 2021.
Tutoring businesses are uniquely positioned to help mitigate the more damaging effects of remote learning by offering students one-to-one tutoring services. This provides students with the individualized attention they need to catch up on course work.
STEM Subjects Are in High-Demand
Over the past ten years, schools have put greater emphasis on STEM (science, technology, engineering and mathematics) subjects. The goal is to prepare students for an increasingly technological world and empower them to explore career paths in STEM. This shift means that many students need additional support to meet the demands of notoriously tough STEM classes.
Coding and computer science, in particular, have seen a huge uptick within the education world and tutoring business.
How Tutor Doctor Has Responded to Trends in the Tutoring Business
When the pandemic hit, Tutor Doctor already had the systems in place to help our franchisees transition to online tutoring. While in-person learning has become safer in many states and countries, some students and families are preferring to opt for online only tutoring services. Not only is this safer for those who are considered at-risk, but many families prefer the convenience of this service. Online tutoring also presents Tutor Doctor franchisees with the opportunity to connect students with the best tutor for their needs, no matter their distance apart.
We also work to continuously help our franchisees stay on top of trends. We’ve invested in creating resources for students interested in learning STEM subjects to better prepare our franchisees for this new demand.
The Tutor Doctor franchise stays on top of education industry trends to ensure our franchisees are positioned for growth. To learn more about what makes Tutor Doctor an amazing opportunity, reach out to our team.