The Tutor Doctor Marketing team is led by master marketer Stefania Sigurdson Forbes who has worked for 3M and Microsoft as a marketing analyst and strategist. With her vast knowledge and amazing team, Stefania is able to create leading-edge, innovative marketing strategies and campaigns to benefit the Tutor Doctor Franchisees.

Thanks to the global reach of the Tutor Doctor family, Stefania is able to launch about 12 pilots each year; far more than any small business owner could do on their own. This is one of the biggest advantages of owning a franchise as together you are able to leverage the top PR firms to create campaigns that work.

It also means that the pilots are tested in the field and only those that work are released to the franchisees, so you don’t waste time and money on advertising that isn’t effective.

Larger PR companies mean that Tutor Doctor franchisees are regularly featured on media outlets like NBC, ABC, Fox News etc.

“Franchisees are able to leverage our extensive marketing materials that cover traditional marketing like brochures, postcards and pamphlets, as well as digital marketing with our website,” says Stefania. Profitable franchise owners can also utilize their extensive social media campaigns which include blogs, Facebook and Twitter feeds. This reaches out to the students themselves who often find their own tutors, as well as to prospective tutors who are mostly millennials.

The prospective tutoring franchise owner can look forward to creating their own materials should they wish to do so with the comprehensive branding guide helping them every step of the way.

And of course each franchisee gets their own micro-site on the Tutor Doctor website which they are able to personalize as they see fit.

Home tutoring business owners can enjoy the expertise of international marketing teams with the budget that a large corporation can leverage to get the best marketing materials for their small to medium businesses.